Designer Ruby™ 90 Sewing and Embroidery Machine

Escape into your projects without getting lost in the processes when using the innovative Designer Ruby 90. The features of the Designer Ruby 90 sewing and embroidery machine are designed to make your experience seamless.

Included Accessories:

4x Thread net, Universal tool, Seam ripper, Brush, 9 x bobbins, Edge/quilting guide, Multipurpose tool/ Button reed, 2x Thread cone holder, 16 x Hoop clips, 2 x Small spool cap, 2 x Medium pool Cap, 2 x Large spool cap, Straight stitch plate, Designer Imperial Hoop (360x260), Designer Crown Hoop (260x200), Designer Splendid Square Hoop (120x120), Complimentary software to download (PC and MAC), Softcover for the machine, Luggage style carrying bag with packing insert for the embroidery unit, Foot control, Power cord, needles.

• JoyOS ADVISOR Our industry-leading JoyOS ADVISOR system allows you to easily navigate ste-by-step tutorials and full sewing and embroidery projects.
  • Interactive Tutorials learn how to sew collars, hems, exclusive stitvh techniques, insert zippers, stitch out beautiful embroidery designs and more.
  • Sewing Instructions Sewing and embroidery projects with step-by-step instructions including linked recommended stitches or embroidery designs built-in
  • Step-by-step Workbook Learn the amazing features of the machine like Design Positioning, Design Shaping and more.
  • Stabiliser Guide The perfect tool when choosing the right stabiliser for your project
  • Quick Start Guide Learn how to set up your machine for basic sewing embroidery to start stitching sooner.
  • Accessory Guide Full set-up and instructions for some of our more advanced accessories.
• DeLuxe Stitch System Achieve the perfect thread feed no matter the thread or fabric used. Spend less effort on machine adjustments and get high quality results with automatic thread portioning and thread tension sensing.
• Ribbon Embroidery Capabilities Create truly unique pieces with the innovative Ribbon Embroidery Attachmnt compatible with the Designer Ruby 90 sewing and embroidery machine. The optional attachment guides and stitches down ribbon with ease.
• Electronic Needle Piercing Power Stitch through heavy fabrics or several layers with our maximum needle force of 150NWT
• Exclusive Sensor System Achieve even feeding as you sew with continous sensing and automatic adusting for any fabric thickness.
  • Sensor Foot Lift
    • Presser foot lowers and raises automatically for every sewing technique
    • Four positions: down, pivot, up and extra lift
    • Automatically lowers feed teeth on extra lift for maximum space to slide thick fabrics and quilts under the foot easily.
  • Sensor Foot Pivot
    • The presser foot raises automatically to the perfect height while using needle down for instant pivoting, easy applique, and quilting.
    • Your hands are free to guide the fabric
  • Sensor Foot Pressure
    • The presser foot continously senses the thickness of the fabric and it automatically adjusts the presser foot pressure, for even feeding on all fabric types.
• Extensive Selection of Built-in Stitches & Embroidery Designs
  • Enjoy more than 800 built-in stitches and techniques including Pop-up, Sequin, Applique, Yarn and Theme Stitches.
  • Access more than 650 built-in embroidery designs.

• Interchangeable Dual Feed Included No matter what type of fabric, it has never been easier to keep your fabrics in place while sewing
  • The Interchangeable Dual Feed Foot with changeable presser feet is designed to feed layers of fabric and/or batting evenly.
  • It is perfect for quilting, sewing velvet, stretch fabrics, leather and fabrics that need precise pattern matching.
• Straight Stitch Plate and Sensor The perfect help for straight stitch sewing with many special accessories and embroidery
  • Attach the Straight Stitch Plate and the machine sensor alerts you if you select any stitch other than a center position straight stitch.
• Sewing Functions All your necessary functions are at your command with the touch of a button, or program them for your needs.
• Perfectly Balanced Buttonholes The sensor One-Step Buttonhole automatically sews perfect one-step buttonholes everytime.
  • Sews both sides of the buttonhole in the same direction for evenly balanced buttonholes
  • 16 buttonhole styles and 3 eyelets designed for various sewing applications
• 29 Needle Positions Sew a straight stitch in 29 different needle positions for ideally placed topstitching, edge stitching, under stitching, stiching-in-the-ditch, or quilting
• 3 Free-Motion Settings Choose from 3 free-motion settings to fit your fabric
• Stitch Positioning Possible to change complete stitch position for any stitch with less than 7mm stitch width to easily align stitching on your project
• Stitch Balance Automatically sets the ideal feed balance when stitching forwards and backwards, so your decorative stitching looks stunning every time
• Tapering on Decorative Stitches Taper at the beginning and/or the end of select decorative stitches. Change the angle of taper for unlimited creative opportunities.

• Generous Embroidery Area Embroider larger projects with the included Designer Imperial 360x260mm Hoop or the optional 360x350mm Designer Majestic Hoop - the industry's largest.
• Design Postioning
  • Place and match your embroideries with the Design Postioning feature for stitch point accuracy
  • Use the Design Placement feature in the free mySewMonitor App to see your hooped project on-screen for easier placement.
• High Embroidery Speed Stitch up to 1,000 stitches per minute
• Customise Your Embroidery Designs
  • Modify and customise embroidery designs on screen, including editing the colour and changing stitch out order.
  • Rotate, mirror image, scale, resize, move, group and ungroup designs
• Design Shaping Create unlimited new embroideries by repeating designs or stitches in the Design Shaping feature. Use automatic design positioning controls to adjust your selected designs or stitches along a variety of shapes.
• Design Applique Create appliques right on the screeen of your machine
  • Choose from Built-in shapes such as: heart, flower, letters and more.
  • Finish your applique with different stitch options
• Basting Option Use basting to secure the fabric without hooping. Choose between baste around design or baste around the hoop area.
• Auto Smart Save When embroidering, continuously and automatically save your ongoing work, even if there is a power outage with this feature. You can choose to manually use Smart Save at any time.
• Embroider Buttonholes & Decorative Stitches in the Hoop Expand your creativity by combining the built-in stitches for endless design opportunities. You can also taper in the hoop to create mitered corners and beautiful angled effects using select decorative stitches.
• Automatic Jump Stitch Trim Eliminate trimming time as you create beautiful embroideries.
  • Jump stitches are cut automatically and thread tails are pulled to the back
  • Automatic thread cutter cuts only the top thread at each colour change
• Complimentary Computer Software Download Access the complimentary embroidery software at mySewnet to enhance the use of your sewing and embroidery machine.
  Adding the following features:
  • mySewnet Cloud Communication Module: Allows you to connect the machine to your computer software over WiFi.
  • Microsoft Internet Explorer Plug-in or macOS Finder operating system software enhancement View designs as thumbmails images, read different embroidery file formats, and more.
  • QuickFont Create and add numerous embroidery fonts to your machine using any TrueType technology font on your computer.
• Welcome to Embroidery Stitch-out Check and adjust the embroidery settings before entering Embroidery Stitch Out

• Personalised On-screen Experience The Graphical User Interface is a contemporary, user-friendly experience that can be personalised by switchiing up the colour scheme to fit your style.
• Top and Bobbin Thread Sensors Alerts you when your bobbin is low or when your needle thread breaks.
• Automatic Presser Foot Lift Raises the presser foot instantly when the needle stops in the down positon and after a thread cut.
• Lightweight, One Piece Aluminum Casting The lightweighting one piece aluminum casting makes the Designer Ruby 90 sewing and embroidery machine easy to transport. The one piece casting also provides a strong machine structure that you can rely on.
• Timesaving Bobbin Winding
  • Quickly and conveniently wind your bobbin without unthreading your machine with the bobbin winding through the needle option
  • Use the separate bobbin winding motor to wind extra bobbins while sewing or embroidering other projects.
• Jam Proof Rotary Hook Jam proof rotary hook prevents threads from getting caught in the bobbin area.
• Two USB Ports Enjoy a smooth transfer of saved stitches, updates and more.
• Accessory Tray with customised compartments
  • Store your presser feet in alphabetical order
  • Straight stitch plate clicks into place
  • Slot for Sensor One-Step Buttonhole Foot

Inch/Cm Ruler on the Base Plate Convenient measuring right there on your Designer Ruby 90 sewing and embroidery machine

• Ruler up to 19" (48.5cm)
• Button Ruler
• Fully Automatic Needle Threader With one touch of a button, your needle is threaded and ready to sew for hassle-free threading every time
• Compatible with the Multi-Foot Function Control Control multiple functions of your machine like thread cut or reverse without taking your hands off your project with this optional accessory
• Embroidery Unit Case Included Protect and transport your embroidery unit in style.